đ˛ âUSE AI OR YOUâRE FIREDâ â NOT A DRILL
A CEO thousands of miles away just dropped a bombshell that echoes in every office, BPO site, and home workspace in the Philippines:
âUse artificial intelligence in your work, or youâre terminated.â
No warnings. No âgradual transition.â Just a brutal, binary choice: adapt or leave.
While this might sound like an extreme case from abroad, itâs a stark warning to the Filipino workforceâespecially the 1.6 million+ BPO workers, freelancers, and corporate employees whose jobs are already being quietly reshaped by AI.
This isnât a scene from Black Mirror. Itâs the new reality of global business. And the Philippinesâas one of the worldâs largest hubs of remote talentâis on the front lines.
đ BEHIND THE FIRINGS: THE GLOBAL AI MANDATE GOING MAINSTREAM
This isnât just one ruthless CEO. Itâs part of a broader, silent shift happening across industries.
As we reported in Microsoftâs AI Mandate & The Filipino Workforce, big tech isnât just recommending AIâitâs baking it into the tools you use every day:
- Copilot in Windows
- AI Assistants in Microsoft Teams
- GPT-powered features in Office 365
Companies are now expecting employees to use these tools to boost productivity, cut costs, and outperform competitors.
And those who donât?
Theyâre not just âunderperforming.â Theyâre seen as resisting progress.
đľđ WHY FILIPINO WORKERS SHOULD PAY ATTENTION
You might think: âHindi naman mangyayari âyan dito.â (That wonât happen here.)
But think again:
âď¸ The Philippines is a top destination for outsourcing.
âď¸ Many international clients are already using AI to audit work quality, track productivity, and reduce headcount.
âď¸ Roles like content writing, customer support, data encoding, and basic graphic design are already being automated.
This isnât about fearmongeringâitâs about facing the new reality.
đŠđź NOT JUST âBPO PROBLEMSâ â FREELANCERS ARE AT RISK TOO
If youâre a freelancer on Upwork, OnlineJobs.ph, or Fiverr, youâve already felt the pressure.
Clients now expect:
- Faster turnarounds (because AI can draft quickly)
- Lower rates (because âAI does half the workâ)
- Higher output (because tools like ChatGPT can generate ideas and outlines in seconds)
If youâre not using AI, youâre competing against people who are. And many of them are charging less and delivering more.
đĄď¸ HOW TO PROTECT YOURSELF â DONâT WAIT FOR THE ULTIMATUM
The good news? You donât need to be a tech expert to stay relevant. You just need to be willing to learn.
Hereâs your action plan:
â 1. START WITH THE BASICS
- Learn how to use ChatGPT for brainstorming, drafting emails, and summarizing documents.
- Try Canvaâs AI tools for quick graphic designs.
- Use GrammarlyGO or Wordtune to refine your writing.
â 2. UPSKILL STRATEGICALLY
- BPO Agents:Â Learn how to use AI to quickly pull up customer data, draft responses, and translate languages.
- Virtual Assistants:Â Use AI to schedule meetings, manage emails, and generate reports.
- Content Creators:Â Master AI-assisted editing, SEO optimization, and video scriptwriting.
â 3. DOCUMENT YOUR AI SKILLS
- Include âAI-assisted productivityâ or âprompt engineeringâ on your resume.
- Show examples of how youâve used AI to improve efficiency or solve problems at work.
â 4. STAY AHEAD OF TRENDS
- Follow tech updates.
- Join communities focused on AI trends.
- Subscribe to aiwhylive.com for real-world guides on AI you can actually use.
đ¤ BUT WHAT ABOUT THE HUMAN TOUCH?
Hereâs the secret: AI canât replicate empathy, creativity, or critical thinkingâskills Filipinos are known for.
The goal isnât to let AI replace you. Itâs to use AI to highlight what makes you irreplaceable:
- Your ability to connect with customers.
- Your understanding of cultural nuance.
- Your skill in making complex decisions.
AI is the tool. You are the craftsman.
đ¨ FINAL WORD: DONâT BE THE ONE WHO GETS LEFT BEHIND
That CEOâs ultimatum may seem harsh, but itâs a wake-up call.
The market is changing.
Client expectations are rising.
And AI is now part of the jobâwhether we like it or not.
Your mission isnât to resist AI.
Itâs to master it faster than everyone else.
đ CALL TO ACTION:
Want to stay ahead of the curve?
⤠Follow aiwhylive.com for more real-world AI guides, news, and insights tailored for Filipino professionals.